Review: AutoML models on Vertex AI Case Study

Case Study: AutoML models on Vertex AI - Cupid Media

Introduction: Ecom Holdings Pty Ltd, Cupid Media, is a global dating site supportingmultiple countries and languages. Cupid Media breaks down the traditional barriers people face when looking for love, whether it be next door or halfway across the world.

Panthos Labs partnered with Cupid Media, a pioneering global dating site, to overhaul their machine learning infrastructure. Cupid Media’s reliance on legacy solutions within the Google Cloud Platform posed significant challenges, including frequent timeout errors and unpredictable performance issues in delivering online predictions. Recognising the urgent need for a transformative solution, Panthos Labs embarked on a mission to migrate and automate machine learning models onto Google’s Vertex AI platform, achieving unparalleled results with zero downtime.

Panthos Labs have a deep understanding of machine learning and they were able to quickly understand our needs. They also worked with us to fully automate the process on Vertex AI in Google Cloud Platform. The results have been great. Our online predictions are now stable and reliable. We're very happy with the work that Panthos Labs has done and we would highly recommend them.

Ben Snart, CTO, Cupid Media Pty Ltd

The Challenge: Overcoming Legacy Constraints
Cupid Media’s existing machine learning models, housed within Google Cloud Platform’s AutoML solution, struggled to cope with the platform’s high traffic demands. Persistent timeout errors and performance inconsistencies plagued the online prediction process, threatening the reliability of Cupid Media’s real-time matchmaking services. Urgent intervention was imperative to safeguard the company’s reputation and ensure seamless user experiences.

The Solution: Tailored Automation for Vertex AI
Panthos Labs leveraged its expertise in machine learning and cloud infrastructure to devise a bespoke solution tailored to Cupid Media’s specific requirements. Custom scripts were meticulously crafted to facilitate the seamless migration of machine learning models to Google’s advanced Vertex AI platform. Through automated processes encompassing dataset importation, data preparation, model training, and alert management, Panthos Labs orchestrated a streamlined pipeline for efficient model deployment. Leveraging the capabilities of Vertex AI, Cloud Build, Cloud Functions, Cloud PubSub, and Cloud Scheduler, the entire ecosystem was meticulously configured and optimised for maximum performance.

The Result: Unparalleled Stability and Reliability
With the successful migration to Vertex AI, Cupid Media witnessed a paradigm shift in their online prediction capabilities. Gone were the days of debilitating timeout errors and latency issues. Instead, Cupid Media now enjoys a robust, scalable, and fully automated prediction infrastructure, ensuring unparalleled reliability for their global user base. Real-time predictions are delivered seamlessly, fostering enhanced user engagement and satisfaction. Ben Snart, CTO of Cupid Media, attests to the transformative impact of Panthos Labs’ intervention, praising their deep understanding of machine learning and their unwavering commitment to delivering exceptional results.

About Cupid Media (Ecom Holdings Pty Ltd)

Cupid Media is a global dating site supporting multiple countries and languages. Cupid Media breaks down the traditional barriers people face when looking for love, whether it be next door or halfway across the world.

Vertical/horizontal solution: Australia